Webbiquity SMM
OCTOBER 13, 2010
Alterian SM2 Freemium. An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., Alterian SM2. Budget: $0 (I have no budget, I need something free!). Budget: Under $500 per month. Social Media Monitoring. Share this on LinkedIn.
Buzz Marketing for Technology
SEPTEMBER 29, 2010
It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Using the report they were able to glean insights into the prominence of certain topics by consumers and the trending of the topics that were most important to Chevron. Technology.
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Bill Hartzer
MAY 26, 2010
From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry.
Janet Fouts
OCTOBER 25, 2010
Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. Identifying phrasing and keyword response can tell you a lot about how your messaging is working and your target market too. Look for the trends and swarms of discussion. Why was that? Say thank you.
Koka Sexton
MAY 2, 2011
It’s mentioned in the comments along with several dozen other tips on social media on Small Business Trends. I’ve been using a social monitoring tool called Alterian SM2. It makes it better that the Marketing team is full of rockstars too. But with proper metrics in place and a good plan, anything is possible.
Webbiquity SMM
MAY 3, 2011
The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.
Proactive Report
DECEMBER 18, 2009
And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Google Trends and Google Insights for Search can also provide valuable data. Networks, cable companies, marketers and technology firms are getting quite serious about online-video distribution. Take a look at a sample dashboard here.
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