The Social Media Incubator

DECEMBER 19, 2012

It is used to be that companies that invested in a marketing plan at all only had to craft their marketing plan for a brick and mortar world. Even after the advent of the Internet, many companies didn’t integrate an online marketing plan. Today, however, all marketing wisdom gathered through the ages has changed.

Press Release 127

Press Release Marketing Startup Small Business 127

The Social Media Incubator

AUGUST 19, 2013

Here are our top 7 tactics for promoting your brick-and-mortar business online: Press release distribution – Have something newsworthy in your business to talk about? Write a press release and distribute it online to services like PRWeb.

Press Release 139

Press Release Smart Phone Forums Eventful 139

The Social Media Incubator

AUGUST 9, 2011

Content marketing includes writing articles, blog posts, guest posts on other blogs, articles and content for your website, creating videos, creating podcasts, press releases … anywhere you can create and publish content online. Content Marketing. Next, include those posts in your newsletter.

Hubpages 111

Hubpages Press Release Content Posterous 111

The Social Media Incubator

NOVEMBER 21, 2011

A press release from Grant Thornton LLP finds that “executives of public and private companies see social media as a growing set of marketing tools, but have not yet developed the necessary compliance and risk policies and procedures.” To read the full press release, visit GrantThornton.com/socialmedia.

Policies 111

Policies Social Media Press Release Guidelines 111

The Social Media Incubator

APRIL 13, 2012

4. Engage in an ongoing online marketing campaign to get the positive word out about your business. Proactively engaging in an ongoing online marketing campaign where you are consistently putting information out about all the good things you do creates a positive reputation online that will balance any negatives if they do occur.

Reputation 121

Reputation Press Release Review Retail 121

The Social Media Incubator

APRIL 13, 2012

4. Engage in an ongoing online marketing campaign to get the positive word out about your business. Proactively engaging in an ongoing online marketing campaign where you are consistently putting information out about all the good things you do creates a positive reputation online that will balance any negatives if they do occur.

Reputation 111

Reputation Press Release Review Retail 111