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Southwest Airlines: When Offline Meets Online

Direct Marketing Observations

Southwest seems to be the poster child for this transgression. It’s funny and somewhat ironic, but if it were not for social media, the perception of Southwest Airlines as the gold standard for airline travel would probably be pretty intact. Alas, some never seem to or ever will get that memo. The memo is simple.

Airlines 138
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

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“I want a Twitter for All the Various Parts of the Government”

Social Media Strategery

Or that local bloggers in other nations can now provide their readership with accurate information because they’re embedded directly with the Department of State’s traveling press corps. So yeah, I agree with Chris that the government should always keep the end goal of being helpful to the public in mind. is about being helpful.

Gov 2.0 85
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Social Pros 25 – Alison Carlman, globalgiving

Convince & Convert

Jay is doing some travel for a client. Today in addition to DJ, we’ve got Alison Carlman, who is the un-marketing manager at globalgiving. Alison is about as good as they come when it comes to social marketing for non-profits. At one point, Digg was the poster child for Social Media and Web 2.0 We talk about tools.

Digg 113
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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Creating a Corporate Blogging Policy? Marketing Automation. Want the trends, news, and findings too?

Marketing 264