Remove LinkedIn Remove Metrics Remove Social News Remove StumbleUpon
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Book Review: Social Media Marketing

Webbiquity SMM

.&# Though measuring direct ROI is challenging , a successful social media program should increase engagement with customers and prospects, provide direct website traffic and increase branded search traffic. Li really “gets&# social media from the social, search and business perspectives, and this shows throughout the book.

Review 152
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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Let the Social Media Traffic Quality Analysis Begin In order to answer the question of whether niche social media drives higher quality traffic, two social networks were chosen for analysis — one generic and one niche. As such, it has been selected as the generic social network of choice.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

When contrasted with the StumbleUpon model, the FriendFeeds and Diggs of the world seem to have the process backwards. Wouldn’t the most logical approach be creating a metric that counts a resources popularity by the number of people who actually click on the link, as opposed to click a “like&# button? Answers Yahoo!

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Confessions and Reflections of a [Former] Digg Addict

Techipedia: Tamar Weinberg

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. In fact, most of them had already left. Answers Yahoo!

Digg 100
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

(Seth Godin): Seth Godin suggests ideas that will make social media slowly work for you as an organization. Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Think again!

Marketing 265
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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144
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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Seems to me that in order to gain the benefits of Social Media Marketing tactics, traditional marketers must give up their need for control, especially of the metrics. The social media networks are systems — non-linear, fuzzy, powerful, organic systems. Systems evolve in unpredictable ways. Answers Yahoo!

Brands 139