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Changes in News Delivery Give New Power to Press Releases

Proactive Report

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. It’s hard, but we have to figure it out and learn how to produce better journalism.”. The press release is available here.).

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This Week in Social Media – 8/14/2013

Social Media Marketing

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. The Web isn''t what it used to be.

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Help Haiti: News Sites Promote Ways to Donate

Adam Sherk

Social media users are doing their part too. Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. UPDATES: Mobile phone donations have gone very well.

News 129
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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. I predict the return of long-form journalism. Yet they will read 1,000-page novels on their Kindles. What will they be willing to read on their iPad? Information design will be more important than ever.

iPad 129
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. Social Media Supremacy: 10 Experts Reveal Their Strategies (ViperChill): This post includes tips from 9 excellent social media practitioners (and me) who give some good tips on how to go about a social media strategy. Ever see a press release become popular on Digg?! SEO: Strategy.

Marketing 279
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265
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Fetching Friday – Resources, Blog World Expo & Akismet

Kikolani

45 mobile web designs to show future trends – great designs to view on your smartphones. HTML 5 showcase – 48 potential flash-killing demos that are hopefully more SEO advanced than Flash as well as mobile friendly. Link building with press release optimization – does it really work? Link Building.

Resources 129