Proactive Report

NOVEMBER 12, 2010

Senior Fellow and Research Chair of the Society for New Communications Research and Chancellor Professor of Marketing at the University of Massachusetts, Dartmouth presented the annual update of the study “The Fortune 500 and Social Media: A Longitudinal Study of Blogging and Twitter Usage by America’s Largest Companies.” insurance (20).

Social Media 74

Social Media Engagement Microblogging Insurance 74

Proactive Report

SEPTEMBER 21, 2010

It’s not just about how to use Facebook and Twitter. You need to be able to use blogs, microblogs, social networks, RSS feeds and other tools to connect internal stakeholders as well as reach out to, and build a community with, your customers and other external audiences.

Social Media 91

Social Media Telecommunications Automotive Microblogging 91

Techipedia: Tamar Weinberg

MAY 18, 2010

In order to tap the potential of this fabulous marketing tool, you’ll want to first determine if social media can meet your goals and objectives. Starting a fan page on Facebook and a business account with Twitter is sort of like moving into a new neighborhood. New tools pop up. Twitter is a fantastic tool to use.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

He writes a science blog , maintains a set of SEO tools and moderates at Cre8asite Forums. Not one of them has a blog (solicitors, accountants, insurance brokers etc). Social Media sites give us a tool to accomplish that. What will the new innovation, the new leap, the Web 3.0 (I I hate that moniker) of marketing be?

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t cross promote to Twitter (offer a different incentive on Twitter). Don’t just broadcast the same messages to your Twitter and Facebook followers. Some people only use Facebook, some only Twitter, and some neither of the two. After all, Facebook could eat the web. You can elect to do this one of two ways.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Valeria Maltoni , Online Marketer : Although social media as a set of tools has radically transformed marketing, I do not think it appropriate to use the term “social media marketer.&# You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 21, 2008

Someone claiming to be her 17 year old daughter, Gabrielle, posted using her accounts on Plurk and Twitter with an urgent appeal for donations, which were accepted through her PayPal account. I actually saw her postings on Plurk/Twitter and even considered giving some $. Reply steaprok July 21, 2008 at 10:03 am This is so damn sad!

Social Media 104

Social Media StumbleUpon Communities MySpace 104