Buzz Marketing for Technology
JULY 7, 2008
I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Influencers. Influencer Marketing: An Oxymoron?
Convince & Convert
SEPTEMBER 21, 2010
Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. That is the value to me of Web 2.0 That is the value to me of Web 2.0 My book (and my work) grows far richer for this dialogue.
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Techipedia: Tamar Weinberg
MARCH 17, 2010
Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. Work With Web Developers to Update Your Site for Web 2.0 The difference is updating your website to Web 2.0. Once the web 2.0 Once the web 2.0
Techipedia: Tamar Weinberg
JANUARY 5, 2010
Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Social Media Metrics: What We Need to Track Sales (Samir Balwani): Samir Balwani writes a great post on some of the ways you get ROI from social media.
Viper Chill
JULY 25, 2016
Here are the search results for the query, ‘Future of blogging’ My site is usually either in 10th or 11th for that term, yet by every SEO standard metric I should be number one. It’s not building better connections with influencers. PIN, stands for Private Influencer Network. It’s not getting more links.
Techipedia: Tamar Weinberg
JULY 8, 2008
Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. Real life has a way of influencing online behavior. I think as web 2.0
Techipedia: Tamar Weinberg
AUGUST 26, 2009
Give your customers a voice in the communities where they already have influence. Seems to me that in order to gain the benefits of Social Media Marketing tactics, traditional marketers must give up their need for control, especially of the metrics. There’s not much to lose and a whole lot to gain.
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