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Influencer Marketing 101: How to Partner with Influencers to Co-Create Content that Activates Your Ideal Customer

Pam Moore

There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. Influencer Marketing – Breaking Through the Noise. This is exactly what you get when you work with the right influencers. How do you stand out from the crowd?

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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

However, with many B2B marketers leaning heavily on LinkedIn to generate leads, and strong social listening tactics taking place on Twitter, what can B2B marketers gain by social listening? By listening across both LinkedIn and Twitter, you can find ways to best help people at scale– and then help them. 8 Ways to Use Social Listening.

B2B 155
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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Repurposing content Looking to turn a white paper into an Instagram post? Want a synopsis of your last webinar to share on LinkedIn? Read this meeting script and summarize five key points that we can share on LinkedIn. You: Expand this post again for LinkedIn, catering to an Enterprise audience. ChatGPT: [Output.]

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15 Golden Rules of Content Marketing in 2018

Pam Moore

Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. Not only do you learn the foundations of online marketing but you also will learn how to master all of the top social networks including Facebook, LinkedIn, Twitter, Instagram, Pinterest and more!

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How to Hire and Partner with a Digital or Social Media Marketing Agency to Grow Your Business

Pam Moore

You are forcing your agency to work in a silo of Facebook, Twitter or LinkedIn vs letting them help you integrate social media into the DNA of your business. 15 Tips to Zoom Your Brand (white paper). When and why you must also work on your own internal processes and infrastructure to best support the agency. Need more help?

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

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Sales and Marketing Conversion Funnels – The Ultimate Get Started Guide

Pam Moore

Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. Hopefully you make the cut! :). It's worth testing longer form content in this phase to see how it converts.