Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Storify Flipboard Press Release 167

Webbiquity SMM

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). How to use search to shield your brand from negativity by iMedia Connection. How to use search to shield your brand from negativity by iMedia Connection.

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

MARCH 28, 2016

Search Trends. Organic: These are people who performed a search on a search engine such as Google or Bing, and clicked on your website’s listing in the organic (non-paid) search results. Search Trends. Looking at search trends can explain a lot that you don’t have control over.

Metrics 60

Metrics Marketing Analytics Sentiment 60

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

NOVEMBER 12, 2013

e-Strategy Trends ). e-Strategy Trends ). 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. To optimize not just online visibility but also trust with buyers, vendors need to focus on their industry presence. Brandpoint ). eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Todd details 10 great tips, including registering your name on every social network, getting interviews, and speaking at industry events. The Lowdown on Press Release Optimization (Top Rank Blog): Lee Odden knows a lot more about press releases than I do, and he talks about what you can to do optimize those PRs.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I’m sure you’ll have a year (or more) of reading to do, but I know it’s worth it to empower you with all this great content that has been written by our industry peers. Small Business Trends): I face this question all the time: should I create a personal account or mix it with my business account? Check them out.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279