Remove Findability Remove Google Remove Marketing Remove Reputation
article thumbnail

10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Segment your target markets. Use keywords.

Content 124
article thumbnail

What is Web Presence Optimization, and Why Should I Care?

Webbiquity SMM

As indicated in the masthead of my blog, it has both an explanational definition (The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR) and a reasonal one (Being omnipresent on the web for the search phrase that uniquely describes you or your organization.)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. Google, Yahoo and Bing aren’t the only places people go to look for information.

article thumbnail

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Reputation Management. Content Development/Marketing. Pay-Per-Click (PPC) Marketing.

Marketing 279
article thumbnail

Are Brands Confusing Advertising With Marketing?

Twist Image

As much as brands toss the words engagement and content marketing and social media and mobile around the boardrooms, they''re still ultimately looking for one thing: a quick impression. In short: it''s not about advertising, it''s about marketing. They balked at Google , until they were forced to embrace performance-based advertising.

article thumbnail

The complete guide to B2B SEO

Sprout Social

Content SEO : B2B content marketing for SEO is the practice of using research on user needs and search intent to create content. On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines.

B2B 121
article thumbnail

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. 3 Steps to Managing Your Reputation with Linkedin.com by MPower Philosophy.

LinkedIn 189