Akamai Marketing

JULY 28, 2011

Laser focused and sincere the question came: “How many followers should I have on Twitter?&# It’s still a common question, mostly I believe, because its the easiest to measure, its a number you can view at a glance. I get this question a lot. So the question then remains, what SHOULD you track on Twitter?

Metrics 229

Metrics Twitter Postrank Analytics 229

Akamai Marketing

JULY 6, 2011

Interesting question, isn’t it? Here’s some different ways of looking at it: The care and feeding of followers and fans. My question is “what can I do for them&#. Photo by Ken Lund, Creative Commons. Generally speaking, I’d say the answer is yes, but the REASONS you should care might surprise you.

Klout 221

Klout Twitter Creative Commons Facebook 221

Akamai Marketing

MARCH 24, 2011

The tenants of Kaizen’s small steps are asking small questions, visualizing small success and taking small actions. Kaizen encourages us to ask simple questions of ourselves, our employees and within the context of social media, I would add customers. Start by asking your employees simple questions about social media.

Social Media 149

Social Media Klout Policies Small Business 149

Akamai Marketing

APRIL 4, 2011

Before you answer – let me give you a hint: its a trick question. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook. Million users on YouTube. 640 Million on Facebook. Million users on YouTube. Here’s the answer.

Lurker 203

Lurker Klout Policies Consultant 203

Akamai Marketing

FEBRUARY 3, 2011

Be Prepared to LISTEN to the White Rabbit: The White Rabbit isn’t all jibberish, in fact, if you listen closely and ask some questions, your White Rabbit customer will tell you exactly what they think and feel. Even when you fail, you’ll learn something: just like Alice in Wonderland.

Social Media 138

Social Media Klout Policies Consultant 138

Akamai Marketing

NOVEMBER 22, 2011

But when I asked that question, I got an indirect response at best (see Friday’s blog post). Google Reader Feeds: Many months ago when I filled out that survey Sprout Social sent me, I specifically remember a question about what it would take to be the only tool I use to post.

Tools 149

Tools Social CRM Comparison HootSuite 149

Akamai Marketing

MARCH 29, 2011

Well, its an often overlooked question. Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. But where do you start?

Press Release 238

Press Release Technorati Klout Metrics 238