Akamai Marketing

SEPTEMBER 13, 2011

Audiences can be purchased : Think about buying an email list or a direct mail list. Auto posting RSS feeds on a Twitter account reaches audiences, but doesn’t create community. Communities Are Like Marriages: Communities require consistent feeding and caring. Interested in a community vs. an audience?

Communities 174

Communities Creative Commons Buy Advertising 174

Akamai Marketing

JULY 28, 2011

Now, you might desire a list like his and it certainly has brand potential, but you could generate more influence with a much smaller number of followers. PostRank will help balance out the information from Google Analytics, including RSS feed tracking and conversation on Twitter surrounding a particular link.

Metrics 229

Metrics Twitter Postrank Analytics 229

Akamai Marketing

FEBRUARY 22, 2011

Further, this is why curating lists is so important. Savvy curation of lists allows you to see the people you most want to see and talk to regularly. While I could be convinced that Auto DM’s are not appropriate – I doubt I’ll ever recommend that for Auto Follow.

Tools 163

Tools Klout Policies HootSuite 163

Akamai Marketing

FEBRUARY 8, 2011

Optimize Page What I like: Shows primary influencers on different networks in a clean list. What I wish they would improve Influencers aren’t listed in order of number of engagement events. It isn’t that we need a tool that does everything. At a glance is useful, but ability to export and manipulate is even better.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

NOVEMBER 22, 2011

There was a long list of “Meh.” This feature allows you to see Twitter conversations with a particular contact, from this dashboard you can add them to lists, add additional contact info, see @mentions. And while I found a use for it, I only used it sporadically because it really wasn’t offering anything truly unique.

Tools 149

Tools Social CRM Comparison HootSuite 149

Akamai Marketing

MARCH 1, 2011

Easy to use: The list is of Twitter followers with links to their profiles. What I wish could be improved: Export List : I wish the lists of “unfollows&# could be exported to a spreadsheet that showed the day and time of the unfollow. The paid version provides for ad-free emails.

Tools 160

Tools Klout Policies Tourism 160

Akamai Marketing

MARCH 29, 2011

SO Mr/Ms/Mrs Reader , quit lurking and tell me: What would you add to my list of 5? Photos especially are great SEO tools…so allow your photos to be your Google’s Marilyn Monroe, while your writing is the classy Jackie O. What have you learned from blogging? I’ve taken notes and almost ready.

Press Release 238

Press Release Technorati Klout Metrics 238