Convince & Convert

APRIL 6, 2015

The paid search ads which once roped in a prospect have now become “noise” they sift through when searching for your content online. I’m assuming those brands have your loyalty. For example, try sending a push notification 10 minutes before your keynote starts, and remind attendees that seats will fill fast!

Engagement 60

Engagement Tips Notification Mobile 60

Dave Fleet

SEPTEMBER 28, 2012

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. What about customer retention, loyalty and advocacy?

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

Convince & Convert

AUGUST 19, 2016

Identify for each one of your product lines or service lines the personas that might be involved, and that dialog that’s going to lead to a good customer and good customer loyalty. So there are all kinds of examples now of sort of, again, that traditional dialog has changed. Anthony: I’ve got an example of one.

Engagement 60

Engagement Questions Organization Process 60

Webbiquity SMM

APRIL 29, 2014

Writing that “Today, superb, consistent content best serves your customers and leads to increased loyalty and bottom-line results,” Deborah Hanamura explores a baker’s dozen considerations for content marketing strategy, including social, SEO, PPC (“Great Pay-Per-Click advertising requires great content. by MediaPost.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

AUGUST 5, 2013

For example, 93% of marketers use social media for business. Google accounts for 90% of search traffic to b2b websites. 33% of consumers say the email is the most effective tool for building loyalty, vs. 26% of marketers. But how do marketers and consumers view social media differently? How do top executives use social media?

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JUNE 16, 2010

They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience. Example: How many customers love iPhone applications? Jay gives outstanding examples of how to discover what’s relevant. As single example: Do you read your own product reviews?

Social Media 120

Social Media Strategy Mobile Consultant 120