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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery. Most commonly used hashtags during the August 15th downpour.

Analytics 164
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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

Radian6 237
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Twitter Best in Events and Emergencies

Net-Savvy Executive

I recently experienced two events—one good, one bad—that show Twitter at its best. The first was Social2011 , Radian6's first user conference ( #Social2011 ). It was a fairly geeky tool, and it was real-time only, but it was nice to connect with the event I couldn't attend. Media reports.

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8 Stops on the Path to a Better Blog

Convince & Convert

In last month’s Blog Rescue column , we took a look at how a company might traditionally use a blog, but this month, we’re taking a look at a website from UCLA Events & Transportation, BeAGreenCommuter.com (BAGC), aimed at encouraging the UCLA community to consider alternative forms of transportation.

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How to Test Content Marketing and Digital Campaigns with Social Media

Pam Moore

How to understand the impact of different mediums and actions for posting content such as tagging, using urls, hashtags and more. How to test different marketing call to actions, offers, events, milestones. How to measure results of your own posts to Twitter, Facebook, Instagram, LinkedIn and more.

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Social Media Integration in Higher Education | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 At Radian6, we experimented in the Spring semester with allowing a select number of undergraduate classes and graduate students access to the monitoring tool for a period of 30 days. Government 2.0 Lauren Vargas Sr.

Education 135
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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

Secrets of Twitter Hashtags (For Those Still Unsure) by Interactive Insights Group. For those unsure of what hashtags are or unaware of their many uses on Twitter, Robin Broitman offers an extensive list of hashtag resources and guides. You still need live tweets to engage with people.&#.

Tools 207