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What is a UGC Creator and How to Become One in 2023 (ft. Advice from Experts)

Buffer Social

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. What is UGC? User-generated content, also known as UGC, is any piece of media created by regular people to help a brand sell its product or service.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. These UGCs have a sense of drama and hook your attention.

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Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. BMW’s subscribers also get a first look at official launch films and web series. million subscribers, the WWE YouTube channel is one of the most-followed entertainment and sports brands on YouTube.

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. They’re a great way to get your followers to engage and also get some UGC. Ask for shares: Don’t just stop at having one person enter. Photo Contests. million impressions.

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The ultimate guide to running a successful social media campaign

Sprout Social

Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources. So, tapping into UGC is a win-win-win.

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Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

Additionally, Airbnb frequently showcases user-generated content (UGC), an excellent method to strengthen consumer relationships and authentically connect with customers. The real-time feature enables users and brands to share moments instantly and has produced fun Q&A’s, live interviews, and behind-the-scenes coverage of events.

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10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . Take a look at Lululemon ’s Boob Truths series: The video series features weekly segments on a single topic (how to find the perfect sports bra fit!), says Mel. .