The Social Media Incubator

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How Will We Do Keyword Research Now?

The Social Media Incubator

For years, Google provided marketers with its keyword research tools, free of charge. Search Engine Optimization specialist, Caroline, Melberg , has been recommending the Google Keyword Research Tool for years as a great place to start your keyword research. But that’s not the only thing different about the planning tool.

Research 125
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Can Marketing Lessons Be Learned From Weird Al Yankovic?

The Social Media Incubator

Social media has become one of the fastest growing tools for many industries in the last decade. Each week we take a look at how social media has changed, as well as new trends in the industry. Whether online or offline, it is important to cater to your audience and give an integrated approach to how you market your products or services.

Marketing 179
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10 Simple Truths About Business Marketing Today

The Social Media Incubator

A blog is still the one indispensable online marketing tool that will get you more search engine exposure than almost any other tool. Social media is not a substitute for building relationships. It is a channel for building relationships. Never put all of your customer acquisition eggs in one marketing basket.

Marketing 132
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Gmail’s New Tabs and What They Mean For Business

The Social Media Incubator

If you use an online email marketing tool such as Constant Contact, continue watching open rates over time to see if there are any differences developing. Emails from a tool such as Constant Contact are destined for the promotions tab. What can businesses do? At this time, there is nothing new that you need to do for email-marketing.

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7 Ways Search And Social Media Have Converged

The Social Media Incubator

YouTube – YouTube is the second largest search engine online in the world. Search Engine Results – On Google and on Bing you will often find Tumblr, Twitter , or even Facebook results, and you already know you can find YouTube videos through search. Build your reputation here first, and then branch out from there.

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Should You Use Google+ or Google+1 for Your Business?

The Social Media Incubator

Josh Lloyd, chief technology officer of ShopVisible , recently shared an article on Forbes.com with his recommendations of why businesses should use the tool. Many business owners are asking themselves if they should be using Google+. Should small businesses add the Google +1 button to their website?

Google 100
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Should You Use Google+ or Google+1 for Your Business?

The Social Media Incubator

Josh Lloyd, chief technology officer of ShopVisible , recently shared an article on Forbes.com with his recommendations of why businesses should use the tool. Many business owners are asking themselves if they should be using Google+. Should small businesses add the Google +1 button to their website?

Google 100