Thu.Oct 12, 2023

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Three Metrics for Call Ads

Jon Loomer

You need to use these three metrics if you run call ads… You can create ads to get people to call your business. A CTA button will initiate a call to the number you provide. You can also provide an option for the person to request a callback via Messenger. The challenge with call ads is measurement. The default result will be Calls Placed since that’s your optimization event.

Metrics 161
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Google Adds Generative AI Image Creation into Search

Social Media Today

Google continues to iterate on generative AI, as it works to stay in touch with evolving search trends.

Google 189
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How to Manage Social Media in 18 Minutes a Day

Hootsuite

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Payroll, product development, and customer service often take precedence over managing multiple social media accounts. Yet, research shows that more than 40% of digital shoppers research new brands and products using social media.

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EU Investigates X Over Distribution of Misinformation Around Israel-Hamas War

Social Media Today

EU officials say that X may be failing to meet its obligations under the new Digital Services Act (DSA).

Meeting 176
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Here’s Exactly How This Founder Spent $17,000 to Get Her Tea Business Off the Ground

Buffer Social

🖤 At Buffer, we’ve long aimed to default to transparency, a practice we believe helps eliminate inequality and gives everyone a greater chance of succeeding. Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well.

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Threads Rolls Out Post Editing and Voice Notes

Social Media Today

One of the most requested Threads features is here.

Features 203

More Trending

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NPR Says That Leaving X Had Minor Impact on Referral Traffic

Social Media Today

This may not be a great sign for Elon Musk's X project.

Project 178
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#615: The Power Of Focusing On Your Core Competencies: INBOUND 2023 Replay

Amy Porterfield

Listen on… EXCLUSIVE: My fireside chat with HubSpot’s Director of New Media, Kyle Denhoff HubSpot’s INBOUND Marketing & Sales Conference is an absolute treasure trove of knowledge that’s […] The post #615: The Power Of Focusing On Your Core Competencies: INBOUND 2023 Replay appeared first on Amy Porterfield | Online Marketing Expert.

Compete 60
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X Tests New Live-Stream and Spaces Buttons in Post Composer

Social Media Today

X is looking to make live streaming a bigger focus.

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Luminar Neo Review: Redefining Photo Editing with AI

Tweaklibrary

Gone are the days when image editing was a time-consuming process, where you had to sit through every single aspect of image editing – setting up compositions, spending hours removing unwanted objects, and then another few hours deciding the color scheme, and so on and so forth. Enter, an image editing tool like Skylum Luminar Neo that helps you do most of the tasks by using the power of AI.

Review 21
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Instagram Provides Tips on How to Utilize Product Collections [Infographic]

Social Media Today

Some tips on how to set up your IG Collections.

Tips 178