Sun.Dec 11, 2011

Trending Sources

Do You Pout About Klout? What’s The Point?

SocMed Sean

So let me ask you a question. Do you know who President Barack Obama is? Probably. Do you know he has a Klout influence score of 86? Next question, do you know who Robert Scoble is? He has a Klout influence score of 88. Of these two people, who do you think would be considered more influential my anyone engaging online? Seriously? Yes…Seriously! They complain when it goes down. Digg this!

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Storytelling, #OccupyTV, & Morgan Freeman: The Michael Husain Interview


Honesty, Being a storyteller, Love, Family, and Tart Lemonade. I met Michael Husain, President of Good Vibes Media , many years ago as I was looking for advice to make my first short film. We’d meet for lunch – always Vietnamese food – and over the years we became friends over bowls of Ph? Ga, Banh It T, and Nem Chua.  I’ve been impressed with his body of work. His productions have garnered 13 national Emmy Awards on 22 nominations. That work career includes work for ESPN, Discovery, A&E, The History Channel, Biography, VH-1, Fine Living, and PBS, among others.

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The Secret to Success: Impact and Experience

Geoff Livingston

I gave the following commencement speech yesterday in Richmond to Virginia Commonwealth University’s School of Mass Communications. The speech focuses on what makes for a successful career in communications, specifically by navigating today’s fast moving media environment. The keys to success are gaining experience and delivering impact.

9 Steps to a Daily Blogging Schedule


This guest post is by Caz Makepeace of y Travel Blog. publish almost daily on two blogs. have many people comment and ask me how I manage to do it, especially since I have two children, one being three months old. While it is by no means easy, and I spend a lot of my sleeping time awake, there are still many strategies I employ to make it more manageable. 1. Write short, snappy content. The old adage less is more works here. You don’t have to write a lengthy, verbose story to gain a following. Use guest posts. Why not have someone do the writing for you? Write daily. It’s simple. Stay inspired.

A World Gone Social

Learn how companies must adapt to survive.

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How to Contribute to an Open Playlist on Spotify

Bare Feet Studios

My colleague and brilliant marketer, Tara Coomans, created an open playlist on the music sharing service Spotify, and has invited anyone to help beef up the party mix for our annual Hawaii Social Media Year in Review partee. Yes, of course you are invited! But about the Spotify Playlist: Great idea! thought. But it is easier said than done. So here is a quick cheat sheet. Of course, you will require a Spotify account before you can add any songs to the playlist. Visit Spotify and set up your account. Then navigate to Tara’s playlist. Subscribe to the SMCHI Playlist. Share/Bookmark.

The Value, Cost And Time Of Creativity

Twist Image

Episode #283 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #19.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers ( Jaffe Juice ) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books ( Life After The 30-Second Spot , Join The Conversation and Flip The Funnel ). This is our 19th conversation (or, as I like to affectionately call it, Across The Sound 19.20). Can great creative happen fast or does great creative take time?

What Blogging for Fun Taught Me About Blogging for Profit


This guest post is by Becky Canary-King of Direct Incorporation. There’s really too much to say about the benefit of a good blog for your business. well done blog can bring in new customers, establish yourself as an expert in your field, open up communication with your clients, and support your SEO and marketing. Recently I discovered that the blog I write for fun about body image issues has a higher Google page rank than my company’s blog! Now that I’m writing for my company’s blog, here are the lessons I’m taking with me: Pick a specific topic. Be specific. Great. Establish your credentials.

5 R's of Memories

Engaging Brand

Abigail Sellen of Microsoft Research has a wonderful tool to talk about how we preserve artifacts of memory. I was reading about this in The Future of Looking Back - you can listen to the podcast interview here. Abigail speaks of the 5 R's. Reminiscing. Reflecting. Recollecting. Retrieving. Remembering. like this model because I think it can be used to influence people around you. There is no better way of creating emotional engagement than by sharing memories. . You can. Encourage people to share them with you. Encourage feedback to share their memories of working with you.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.