How Social Media Generates Sales You Can’t Track To Social Media
Firebelly
MARCH 23, 2015
But not even Starbucks, with all its social media savvy and corporate-sized budgets for sophisticated tools can track that sale to Twitter. I didn’t click a trackable link, claim an offer, download a coupon or use a promo code. They just can’t. And neither can you. I wasn’t motivated by a discount.
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