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The Importance of Search Engine Optimization

Jason Yormark

With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. Here are some numbers to contemplate in this regard: 90% of the adult population in the United States uses a search engine to find information online.

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Reading Roundup: What’s New in Blogging Lately?

ProBlogger

Google to Penalise Widget Link Tactics | Search Engine Roundtable. Simply Use a Directory Structure With Dates | Sistrix. Listen to These 10 Podcasts | HubSpot. WHSR Twitter Chat Recap: Blog Smarter and Stay Productive to Grow Traffic | Web Hosting Secret Revealed. Want to Slowly Kill Your Content on Google? I’m hooked!

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Eight Factors to Consider When (Re)Launching a Business Blog

Webbiquity SMM

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. The primary advantage of this approach is that all of the SEO value of external links accrues to the corporate site, giving it more authority in the eyes of the search engines.

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Top Tips for Creating Quality Evergreen Content

ProBlogger

Some content that might not be “evergreen,” per se, is still valuable because of how search engines work. HubSpot draws a distinction between “timeless” and “sustainable” content for this very reason. You might create a list of top blogs or a directory of information for beginners. When Older Content Makes Sense. Put It to Work.

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The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention

SocMed Sean

Rather than re-hashing the history here, take a moment and read this great article by the folks at@HubSpot explaining a bit of the history and their thoughts on why this is a good thing. Don’t get lost over there at the HubSpot site, though, if you’re interested in learning why this is such an ironic situation.

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24 (of the) Best Business Blogging Guides, Tips and Tools of 2011

Webbiquity SMM

How to Be an Awesome Blog Commenter by HubSpot Blog. Top 10 Blog Directories 2011 by SEO Wizardry. Writing that “Blog Directories add an important element to your web site traffic generation and search engine optimization programs,” Peter Hollier lists and links the top 10 blog directories along with their Alexa ranks.

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Best Business Blogging Guides and Tips of 2010

Webbiquity SMM

How can you improve your blog’s position in search engines? 9 Awesome Ways to Market a Business Blog by HubSpot Blog. 6 Ways to Optimize Your Blog for Search Engines by Social Media Examiner. Jim Lodico offers six helpful tips for improving your blog’s position in search engine results. Grow your audience?

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