Convince & Convert

SEPTEMBER 11, 2011

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. Instead, they object to the very notion and existence of Klout.

Klout 159

Klout Nielsen Influencer Social CRM 159

Kikolani

JANUARY 3, 2013

According to a survey done by Nielsen Global Trust in Advertising , 92% of consumers trust recommendations from people they know. If you’re not using this, you’re definitely missing out. Definitely a must use for all blogs. How to Increase Your Retweets, Twitter Followers & Klout. Related Posts.

Tools 151

Tools Digg Nielsen Klout 151

Convince & Convert

SEPTEMBER 2, 2015

highlight to tweet) In fact, a Nielsen report that shows 84% of worldwide consumers will take action based on the reviews and recommendations of trusted sources above all other forms of advertising. What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here.

Influencer 60

Influencer Brands Marketing Authentication 60

Convince & Convert

JULY 19, 2012

That Jakob Nielsen and other people have researched that nobody really reads online anyway. So infographics definitely break that. Jay: Does this infographic boom feeds into this whole culture of shortcuts that we always embrace, whether its Klout or number of Facebook fans or other things that are of somewhat murky value?

Social Media 127

Social Media How To Consultant Data 127

Webbiquity SMM

FEBRUARY 7, 2011

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. .&# She shows how to identify and emulate organizations that are “truly social.&#.

Social Media 198

Social Media Tools Tips ROI 198