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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

But it struck me that the Batman franchise offers some great takeaways for content marketing. They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Then along comes Batman, who’s definitely closer to the edge than our venerable Commissioner.

Content 100
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How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

Or maybe you are trying to stomp those random acts of marketing, yet you just haven't cracked that conversion nut? Unfortunately many marketers confuse social buzz with social bucks. Unfortunately many marketers confuse social buzz with social bucks. They are definitely not the same. Getting attention is the easy part.

Content 162
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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

By tapping into a daily habit that already exists, you can create advocates and amplify your existing marketing efforts. These employees are your initial allies and should be the first group of stakeholders you bring into your initiatives. Harness employees who are already sharing. Empowering Your Employees.

Survey 60
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Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. Listen Now. Editor’s Note: It was formerly Big Fuel).

Yahoo 115
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10 Productive Tasks You Should Be Doing On Google+ Right Now

ProBlogger

Can you imagine the power and creativity you can tap into if you created a Circle dedicated to thought leaders in marketing, a Circle dedicated to social media, to technology, to innovation, and to blogging? While SEO is definitely part of your job, your audience might not appreciate you going down that path.

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What is Social Commerce and Why Should Your Brand Care?

Hootsuite

billion market right now. Social commerce , by definition, allowing the customer to make their purchase within their social media experience. Social commerce offers an instant focus group. This blog post may be titled “What is social commerce?,” but maybe it should actually be called “Do you want to make some money?”.

Brands 145
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Three Frightfully Fun Examples of Brand Generated Halloween Social Media Content

Convince & Convert

Sure, the prize is amazing, but the 800+ photo entries displayed on the company’s Facebook tab showcase that there’s definitely a market to share and celebrate pet Halloween costumes. Social Image of the Week crest halloween jessica gioglio petco social image of the week tide visual content marketing'

Examples 147