Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. They saw a median daily increase in page likes of 544% while the overall sample rose just 6%. It’s a worthy debate.

CPM 175

CPM Social Media CPC Sample 175

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Sample code: utm_source=facebook. Examples: cpc, organic_social. Campaign name.

Sample Code 145

Sample Code Social Media HootSuite URL 145

agora pulse

JULY 6, 2016

The last section gives me data per country, specifically: reach, clicks, CPC (cost per click), and CTR (clickthrough rate). (As Here’s a sample of the results I received. The post Free Social Media Tools We Love: Facebook Ads Compass appeared first on Agorapulse. As if I need another reason to love Canada…).

Tools 63

Tools Social Media CPC Facebook 63

Ignite Social Media

MAY 9, 2017

In this post, we’ll look at some of the crucial issues with content analysis on social and talk about best practices for making sure your content is doing what it was created to do. There are four factors that make it difficult to develop social media benchmarks for content performance. Not All Data Is Public. Driving traffic?

Nielsen 120

Nielsen Content Comparison CPM 120

Buffer Social

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Regardless, teams with social media managers are sitting on a goldmine of data and information. Well, on social media, guess what?

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Hootsuite

SEPTEMBER 17, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Marketers have three options for their bids: Cost-per-click (CPC). Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network.

Adwords 145

Adwords Google Campaign Cost 145