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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

The word of mouth has traveled, because Pamela Slim learned about the hotel from Jonathan. If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far. I personally learned about Roger Smith Hotel at a social media conference and was told that it’s the place to be.

Hotels 245
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

There’s a cost to this, though. In both cases, you can build an app on your Facebook wall that will let you estimate your monthly renter’s/homeowner’s insurance costs or your mortgage. I plan to provide travel services and while many will find my articles and posts interesting most will probably not use my services.

Facebook 279
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. After all, hourly consulting fees are typically much more costly than a “free lunch&# plus the travel time it took to meet up. Money makes the world go round.

Products 267
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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

My tech-friends seem to be mostly agnostic liberals, and my views – though wonderful once you hear them in detail – would cost me a solid fourth at least of my current followers. I have good people that follow me but I get a lot of followers that I consider “spam&# (Dating services, travel sites, ect.) Answers Yahoo!

Twitter 205
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Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : How long did the actual execution of the game (filming, traveling, etc) take? Dave : Well, it’s hard to say!

Marketing 103
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Doesn’t cost them much to assist others, and they reap many return benefits.

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Once you fire up your social media strategy, it doesn’t travel as fast as that silver bullet either. Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions. Do you know what that means? Answers Yahoo!