Remove Content management systems Remove Marketing Remove Strategy Remove Templates
article thumbnail

10 Content Marketing Tools That Will Make Your Job Easier

Hootsuite

Marketers need to take the same approach. That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job.

Tools 105
article thumbnail

How to Create a Content Marketing Architecture, Framework and Plan

Pam Moore

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. How much time do you spend creating content to inspire and connect with your audience? A solid content architecture and framework can make or break your results online.

Content 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Track Social Media in Google Analytics (Beginners Start Here!)

Hootsuite

Google Analytics is an important tool for any digital marketer. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. With this data, you’ll be able to get the most out of your social media campaigns and improve your marketing strategies in the future.

Analytics 145
article thumbnail

What is a customer journey map and how to make your own [examples included]

Sprout Social

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Guide multiple departments.

article thumbnail

7 AI-Powered Content Creation Tools for Social Media Managers

Hootsuite

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So.

article thumbnail

HubSpot vs. Marketo: Which is Better?

Oktopost

Sparta was known for its military and, well, spartan culture with its fierce warriors and advanced fighting strategy. What does this have to do with marketing automation software? Ad campaign management. for ad campaign management are also available. Project management. Email templates. Transactional emails.

Hubspot 110
article thumbnail

The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy. To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. TW: Twitter.