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6 Content Marketing Skills You Need to Succeed in 2021

Sherrilynne Starkie

Digital engagement strategy has never been more important. It looks like the WFH trend will continue throughout 2021 so here’s my top six content marketing skills you’ll need to succeed in 2021. Images are key in creating engaging content. Content Management. Graphic Design. Video Production.

Skills 195
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Foundations for integrated digital marketing

Sherrilynne Starkie

Others share your content with their own friends and followers via in social networks and other digital channels. Paid Media : This is advertising, sponsorship and other ‘for money’ ways of extending reach and boosting engagement. This includes social media ads, search ads, native ads, advertorials and more.

Marketing 284
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How to Track Social Media in Google Analytics (Beginners Start Here!)

Hootsuite

Google Analytics is a free website analytics dashboard that provides a wealth of insights about your website and its visitors, including those who find you through social media. For instance, you can track: Total traffic to your site and traffic sources (including social networks). Network referrals. Landing pages.

Analytics 145
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Instant Sales Plus Higher Conversion With These Ecommerce Tips

The Realtime Report

Most ecommerce platforms and CMS (content management system) scripts use a checkout workflow that involves completing two or three steps to complete the purchase. Maximize User Engagement. While browsing through catalogues and comparing products is easy, they’re not always generating user engagement.

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How to Get Verified on Pinterest: A Step-by-Step Guide

Hootsuite

Other business perks of having a verified Pinterest account include: More eyes on your content. More engagement with your content. Pinterest’s active user base grew 26% to 335 million last year, and it is the third-largest social network in the U.S. among other impressive stats.

How To 133
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This Week in Social Media – 7/31/2013

Social Media Marketing

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine , which is now available on the Web. Industry The History of Social Networking takes us on a journey that begins in the days of the Bulletin Board System. Turns out they have little to no effect on engagement.

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How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

Tools like knowledge bases, content management systems, enterprise search, blogs and wikis all played critical roles in the development of these systems. Using my social channels, I was able to engage in some incredible online conversations with industry leaders in Intranets.