Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. You often are buying in part because of the service and personnel of the company in question. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media B2B Company Consultant 130

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AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversation 116

Conversation Social Media Social CRM Consultant 116

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SEPTEMBER 1, 2010

Maybe something we can all work on (those that support social media in organizations – both employees and consultants) is a general way to present the truth of social media (and what’s truly needed to start) in the beginning so that the execs will support it, but not expect a “silver bullet.&# Any thoughts?

Social Media 120

Social Media Consultant Social CRM eBook 120

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APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

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AUGUST 3, 2010

I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago. If your community is there, then you should be too, and the question is really rhetorical, isn’t it? If You Can’t Beat Em, Should You Join Em? and “Facebook&# in the same sentence?

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago. If your community is there, then you should be too, and the question is really rhetorical, isn’t it? If You Can’t Beat Em, Should You Join Em? and “Facebook&# in the same sentence?

Facebook 167

Facebook Consultant Social Media Sites 167

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MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. That got me thinking that perhaps social media types aren’t fully recognizing Twitter’s limitations? Since then,023% of all Tweets include location data, according to Sysomos.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

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SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

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SEPTEMBER 2, 2010

The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely. Measurability The reason I was originally a political campaign consultant (late 80s, early 90s), is the satisfying success metrics. You can’t get half elected.

Social Media 153

Social Media Strategy Consultant Social CRM 153

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SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. I have so many questions!

Social Media 146

Social Media Strategy Energy Consultant 146

Convince & Convert

SEPTEMBER 21, 2010

Social Specialization There was much talk among the social media consultant set about the need for the industry to deconstruct social media. As David Meerman Scott acknowledged in his session Tuesday, “What does social media even mean?&# Chris is incredibly kind and approachable. What do you think #sxsw ?

Social Media 126

Social Media Strategy Conference Eventful 126

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SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Slow Enough to Succeed in Social Media?

Social Media 159

Social Media Strategy Affiliate marketing Company 159