The New Measurement: Shifting from Traditional PR to Growth PR
Waxing UnLyrical
NOVEMBER 20, 2018
Instead of publishing repetitive press releases and campaigns built on educated hunches, the Growth PR era is fueled by data-driven, iterative storytelling. The post The New Measurement: Shifting from Traditional PR to Growth PR appeared first on Shonali Burke Consulting. Too Much Noise Across Too Many Digital Channels.
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