Twist Image

JANUARY 19, 2012

We live in interesting times (to steal a turn of phrase from the ancient Chinese curse ) but it's not so easy to make the pivot that Eric Ries writes about in his business book, The Lean Startup when you're not a lean startup but a business that's been around the block (and has the scars to prove it). Tags: adapt or die.

Startup 101

Startup Retail Apple Transportation 101

Twist Image

DECEMBER 27, 2011

" A lot of the words used to either describe Jobs or his direct statements are not only inspirational if you're interested in business, but it allows you to see how one of the biggest companies in the world wasn't looking at case studies and market research in an attempt to grow a viable business. Tags: amazon. best practices.

Startup 105

Startup Case Study iPhone Project 105

Convince & Convert

MAY 2, 2016

Social media can and does impact business objectives by helping companies acquire customers. Eric Ries, the pioneer of the Lean movement, wrote a seminal piece on the dangers of vanity metrics that is still quite relevant today. Google Analytics can track any URL that you can edit by appending some tags into the URL string.

Metrics 60

Metrics Social Media Marketing URL 60

Twist Image

JUNE 8, 2012

Steve Blank , the Godfather of Eric Ries ' Lean Startup movement, is a Berkley professor with a long understanding of the patterns that shaped Silicon Valley. Tags: alistair croll. In this hour-long (but fascinating and well worth it!) It's very difficult to 'turn it off'. feels like just another day in paradise to me."

Startup 94

Startup Remix Patterns Instagram 94

Twist Image

MARCH 15, 2013

Eric Ries brought the concept of the Lean Startup into our zeitgeist. Service-based companies selling products has not been a wildly successful endeavor for the majority of marketing agencies. Tags: advertising agency. How does an agency stay ahead of the curve? Most have had limited success. advertorial. big research.

Marketing 100

Marketing Press Release Tumblr Loyalty 100

Razor Social

JULY 31, 2019

In this article, I’m going to talk about the importance of having a technical Project Manager who can ensure the successful delivery of any digital project that requires an external company to implement. Could another company take over the code base if required? Either way, you will see why you need one! will it be scalable?

Project 63

Project Marketing Skills Software 63

Convince & Convert

AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. I do think there is some validity to that, and it is up to the companies how much control they really want to cede to someone else.

Social Media 167

Social Media Facebook Marketing Consultant 167