Josh S Peters

MARCH 7, 2011

Success or failure no long just affects me and my client, it now affects an entire company full of people. A little over a week ago I accepted a position as Manager, Social Media at The Search Agency , and while the last week I was employed here it was filled with paper work, company training, welcome week events, etc. via bus).

Training 100

Training Hosting Analysis Social Media 100

Josh S Peters

JANUARY 7, 2013

and includes blogs, wiki’s, forums, it’s own set of ideologies, strategies, tactics, and more. When first wading into social media, brands tend to only play in the bottom 1 or 2 sections, but as progress is shown and the company and marketers get more familiar with it they begin adding the other layers on.

SEO 170

SEO Wiki Engineering Social Media 170

Josh S Peters

JANUARY 4, 2013

How to fix (or improve) your company’s social media program. This is a phenomenal article about how to turn around what’s currently happening with far too many company’s social media programs. Enjoy the links below and let’s make this our best year as internet marketing professionals yet!

Press Release 180

Press Release Social Media SEO Report 180

Josh S Peters

NOVEMBER 30, 2009

The goal is to associate the company with it’s services and offerings. People are often weary of materials coming directly from the company so if you have any 3rd party reviews you can link to and share that is ideal. For Twitter you might need to use Co-Tweet or segment your Twitter strategy and have separate accounts for each.

Campaign 113

Campaign Social Media Brands Marketing 113

Josh S Peters

NOVEMBER 18, 2009

Before you start using Social Media for Lead Generation and Acquisition If you already have some lead generation strategies and tactics in use then go over them with a fine tooth comb and make sure they are easy to go through and don’t require too many hurdles. This is also going to be covered a few paragraphs down the page.

Social Media 113

Social Media ROI Newsletter Campaign 113

Josh S Peters

NOVEMBER 23, 2009

This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture. Some of which not only compile online info about your company, but do sentiment analysis as well.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Josh S Peters

OCTOBER 16, 2009

During this seminar, we’ll be sharing some strategies and tactics to help you harness the power of Twitter for business, personal branding, or whatever else you choose. There is a free Twitter seminar next Tuesday the 20th being put on by myself, Sharon Hayes , and Joshua Denney to give insight into our new project BrandedTweets.

Twitter 100

Twitter Lijit Knowledge Base eBook 100

Josh S Peters

AUGUST 21, 2009

TwittFaced is a guide to social media that covers tools, tips, basic strategy, ROI, and have walk throughs, in depth information, and network descriptions to help individuals, professionals, small biz, mid sized biz, large corporations, and anyone else understand and make the most of their social media use.

Lijit 121

Lijit eBook Widget ROI 121

Josh S Peters

NOVEMBER 3, 2009

If you or your company is running a PPC campaign then you should have a list of keywords you’re bidding on and have a core set that are the most valuable to you. I'm a little skeptic because I know how incredibly annoying it can be sometimes when companies search for keywords in my tweets and then follow me based on that.

Twitter 100

Twitter Case Study Lijit eBook 100

Josh S Peters

APRIL 21, 2009

Josh Peters you're welcome, glad you liked it :) derekshowerman [link] / We just finished our Social Media Strategy eBook. I hope it leads to additional success for you and your company as well as positive reviews from authors! Feel free to download for free and share as you like.

eBook 100

eBook scribd Social Media Lijit 100

Josh S Peters

NOVEMBER 5, 2009

Sincerity If you’re going to be seen as a company who truly cares then your apologies need to be followed up with sincere action. Importance of a Reaction Strategy The online world today has changed dramatically and is in a constant state of evolution. However if you do make a mistake own up to it and then take action.

Flickr 100

Flickr eBook Lijit Sites 100

Josh S Peters

SEPTEMBER 18, 2009

Often times this is used by established companies (like Chevy with their eco campaign… or the GAP) to keep themselves fresh in peoples minds and assist them in their ongoing bid to stay relevant in the current culture. Brand – Here the goal is to associate the company with it’s services and offerings.

ROI 100

ROI CPA Campaign Buy 100

Josh S Peters

JUNE 21, 2010

This is a guest post from Erica Brown Companies from mom and pops to multinational corporations are diving into, or at the very least, dipping a toe in to the pool of social media. You see it more than you should : companies who master Facebook , but ignore their Twitter accounts. So what do these three companies have in common?

Social Media 159

Social Media Case Study Lijit eBook 159

Josh S Peters

JUNE 15, 2011

With his book, Social Media ROI (aff), Olivier Blanchard makes the case for social media a sa company wide initiative and then follows up that case with examples, case studies, frameworks, and measurement tips. This is much more about about the strategies, best practices, and planning. But it doesn’t stop there.

ROI 153

ROI Social Media Review Case Study 153

Josh S Peters

JUNE 15, 2011

With his book, Social Media ROI (aff), Olivier Blanchard makes the case for social media a sa company wide initiative and then follows up that case with examples, case studies, frameworks, and measurement tips. This is much more about about the strategies, best practices, and planning. But it doesn’t stop there.

ROI 105

ROI Social Media Review Case Study 105

Josh S Peters

JANUARY 4, 2010

This is where segmenting your strategies might be of some use. You can then have various departments in charge of certain types of campaigns and break up the usage and strategies. If you’re a smaller company and segmenting your accounts doesn’t make sense then you have options there as well.

Social Media 100

Social Media Lijit eBook Campaign 100

Josh S Peters

AUGUST 17, 2009

For your user name you can have your company name in it to help promote and give instant disclosure of who you represent. There is a strategy to these tools so you don’t look like a spammer or worse a selfish person. Find relevant groups and start talking to those people.

Brands 148

Brands Widget Disqus Lijit 148