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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. Why Should B2B Companies Use Instagram Marketing? MailChimp: Spark Interest in Your Business with Visuals.

B2B 259
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New Social Media Advertising Strategies for 2023

Webbiquity SMM

While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year. Here’s a preview of five social media advertising strategies to look forward to in 2023.

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Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses

Koka Sexton

This book provides readers with an in-depth understanding of how to tap into customers’ behavioral instincts in order to drive customer action and loyalty. This offers a comprehensive look at using behavioral science to promote customer action and loyalty. These factors include social, psychological, and economic factors.

Loyalty 81
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How social media network fragmentation will impact your 2024 strategy

Sprout Social

Just because a network was the foundation of your strategy in the past, doesn’t mean you won’t need a new cornerstone moving forward. When charting a path forward, social media teams must orient their strategy around network white space, following the lead of influencers and creators breaking through on new channels.

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How B2B Video Strategies are Evolving

Oktopost

With the rise of social media and the need for quick video content, B2B companies are now more likely to use video as part of their strategy, thanks to the proven effectiveness of video in engaging and converting leads.

B2B 127
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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 121
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8 Facebook Marketing Strategies For Small Business To Increase Engagement & Sales

Keyhole.co

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty.