Janet Fouts

article thumbnail

Learning Facebook Business Manager

Janet Fouts

Ad Accounts: Ad Account Admin: Can manage all aspects of campaigns, reporting, billing and account permissions, and can set ad account spending limits. You still can’t drill down to specific campaign data, but we hope that too is coming soon in an update. Ad account admins can also associate business payment methods. Bottom line?

Facebook 139
article thumbnail

Facebook’s Grand Experiment #Fail or….?

Janet Fouts

A research paper released at the Proceedings of the National Academy of Sciences (PNAS) by Facebook’s data scientists tells us they have been manipulating user’s newsfeeds to see if negative or positive emotions are as contagious on social networks as they are in real life. Don’t you hate it?). Enough about the backstory.

Sentiment 134
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CEOs-Roll Up Your Social Media Sleeves

Janet Fouts

The company earned an incredible amount of media coverage which put the company on the map. Objections from a publicly traded company. Critics will say a public company could never engage in this manner or face the wrath of investors or regulatory authorities. There’s also data to support this assertion.

article thumbnail

The Trouble With Social Media Listening

Janet Fouts

But now you’ve got a pile of data and you don’t know what to do with it! You’ve got your keywords all set up and you’re getting piles of data back. The next day I got an email from the CEO of the company that made the tool thanking me for my support. That has more value than the company responding.

article thumbnail

Age Of Context

Janet Fouts

Cars now can tweet status updates to their owners, Google Glass transforms our view of the world, and smart companies use social media to learn more about their customers and create “buyer personas” to better suit the needs of their user base. Sound a bit like the Minority Report? but that isn’t always a bad thing.