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Inside The Arboretum: How Sprout built a 10,000-member strong community

Sprout Social

Industry-specific connections via our industry peer groups are especially helpful because advice comes from people who understand the challenges of the job first-hand. They aspire to build their own personal brand outside of the brand(s) that they represent on social. Is our objective to promote our brand?

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How to build brand loyalty that lasts

Sprout Social

There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. Let’s go in-depth on some of the best ways to build brand loyalty that lasts. Build a community.

Loyalty 88
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

The truth is that there are no shortcuts to community building , it requires sustained time, effort and dedication: at least to create a community that is truly activated and interested. Without this, it is difficult or perhaps impossible to have expectation a group will actually form around your content or brand.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

. “If we’re going to counsel clients on the role of community, and its ability to garner insights, we need to be able to walk the walk.&# Here’s an ad agency that believes in the wisdom of crowds and community-building enough to build a major online destination ON ITS OWN DIME, and commits to never selling advertising on it?