Remove Communities Remove Press Release Remove Social Networking Remove White Paper
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Bookmark a site on a social bookmarking site where they can look it up later and where some of their contacts might discover it. This is a very successful company.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Highlight your company’s community involvement. Here are 20 ideas.

ROI 191
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What Content People Share And Why They Do It

Mindjumpers

The report also provides some interesting findings concerning the reasons why e-mail is used so often to share content: it offers a possibility of saving and sorting content, as opposed to the more real-time nature of social networks such as Twitter.

Content 213
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Book Review: Optimize

Webbiquity SMM

“95% of journalists use search engines…89% of journalists use blogs and 65% use social networks for story research.” ” • Content isn’t just the job of marketing and PR. . ” • Content isn’t just the job of marketing and PR. “Pure creation is demanding.

Review 190
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An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

We’ve also involved Paul in other Public Affairs tasks such as writing press releases and public affairs guidance. How much, if any, outreach do you do on other blogs/social networks? Managing Your Time While Managing Your Social Media My Gov 2.0 Are you actively commenting on other TSA-related blogs?

Blogger 81
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PLEASE DON'T TAPE MY MOUTH SHUT

Myrland Marketing

One-way communication is over… for the winners.&# Renee Barrett : “You mean glorified digital press releases?&# You’re on FB for engagement and communication – otherwise you use your website.&# The content is then disseminated, shared and discussed on other social networks.

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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web.