Dave Fleet

FEBRUARY 11, 2013

How do you translate a high-engagement approach to community management when you’re dealing with millions of fans? Before that, I spent two years leading North America-wide teams focused on audiences ranging from top-tier influencers through to consumer bases of millions. The balance of global/local. Engagement at scale.

Social Media 250

Social Media Influencer Team Campaign 250

Dave Fleet

SEPTEMBER 29, 2010

Brian Solis published a great post yesterday, touching on a couple of important topics at the heart of the evolution of social media-focused communications from shiny objects to a serious business tool: The continued focus of the metrics conversation on conversion as an endpoint. The definition of “influencers” from a client perspective.

Conversation 277

Conversation Metrics Social Graph Sentiment 277

Dave Fleet

FEBRUARY 2, 2011

Influence the influencers – Get to know the people with influence in your field, before you need to ask them for anything. Engage with your community – Don’t focus all of your company’s posts on pushing content; try to make a majority of your posts more conversational.

Twitter 419

Twitter How To Reputation Curation 419

Dave Fleet

OCTOBER 22, 2010

At the same time, one of the SVPs has just seen that a local financial community influencer with nearly 10,000 loyal Twitter followers has just posted a message slamming the product. Finally, the spill-over is having an impact on in-branch conversations with consumers as well as in the B2B areas of the bank.

Reputation 342

Reputation Social Media Banking B2B 342

Dave Fleet

JULY 26, 2010

Online Communications Policy. Community Guidelines. Communication (Blogging) Policy. Employee Social Influence Marketing Guidelines. Daimler AG. Social Media Guidelines. Blog Policy. Corporate Blogging Policy. Fellowship Church. Blogging Policy. General Motors. Blogger Policy. Georgia Tech. Harvard Law School.

Policies 419

Policies Resources Liveworld Social Media 419

Dave Fleet

NOVEMBER 14, 2016

Traditional essay must be community. This influences the public perspective of tradition and its purpose with connect to the condition as well as the technician. Within their aftermath, many folks need to comprehend the way to assist people who’ve been displaced or injured.

Insurance 150

Insurance Notification Policies Influencer 150

Dave Fleet

NOVEMBER 14, 2016

Traditional essay must be community. This influences the public perspective of tradition and its purpose with connect to the condition as well as the technician. Within their aftermath, many folks need to comprehend the way to assist people who’ve been displaced or injured.

Insurance 150

Insurance Notification Policies Influencer 150