Waxing UnLyrical

NOVEMBER 4, 2010

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland. Mark as read Approve comment Let me echo Marys sentiments. Don’t you want the back story first? Double yikes.

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Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Image: Shawn McClung via Flickr, Creative Commons You have to really, really be paying attention to notice if someone hasn’t tweeted in a while, unless you talk to them every day.

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SocMed Sean

DECEMBER 9, 2011

Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. 4) Sentiment Measurement – If your client thinks they can accurately measure how humans feel with an online tool, they are sadly mistaken and if you are propagating that myth, STOP! Social can do both.

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Social Media Social CRM Creative Commons Sentiment 255

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Tracking sentiment around a brand and its competitors might be important for a product manager. Are you planning on using automated sentiment to alert you to potential crises?

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Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? They listen a LOT. Then they plan. And talk they do. – and 14.9%

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. It’s good to know that there are ways to bring Facebook community closer together. Think again!

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Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

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