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comScore Releases First Public Report of Online Usage in Singapore

Bill Hartzer

According to a new report by comScore , Internet users in Singapore spend half of their time online using social and entertainment websites. Singaporeans spent 14 percent of their online time at the Entertainment category, which includes popular Web brands like YouTube and MediaCorp, while social networking accounted for 8 percent.&#.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. According to the Terra Third Hispanic Digital Consumer Study by comScore , Hispanics have actually outpaced non-Hispanics in the adoption of smartphones, increasing from 43 percent in 2010 to 57 percent in 2012.

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. Studies of the most-effective brands reveal that they produce more content. It’s your opportunity to differentiate and educate.

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Social Media New Year’s Resolutions That You’ll Have Fun Achieving

agora pulse

ComScore predicts that in 2020, half of all online searches will be performed with voice search technology. A Gartner study also predicts that 30% of all browsing sessions will include voice search. Create content for communities. The stats speak for themselves.

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Debunking Five Social Media Myths

Socialized

Guy Kawasaki once said that one measure of a company’s commitment to the Macintosh community was whether the CEO could be found in the company’s Macworld booth. Of course the demographic at MySpace, and on every network, continues to shift, and is interpreted differently from study to study. The CEO Needs to Blog.

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This Week in Social Media – 7/24/2013

Social Media Marketing

according to a study by 360i. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. In an effort to support its content creators, YouTube has launched an embeddable subscribe button for channels to place on web pages. Image credit: drew domkus (Flickr).

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5 Social Marketing Stories You Need To Read This Week

Firebelly

As it escalates, however, it unlocks opportunities that are commensurate with the community’s assessment of its value. In the same regard, the community will not support or reward lackluster, opportunistic, also-ran, or hollow engagement in the long term. The Oscar buy is also about leveraging the investment on Facebook and Twitter.