Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. UGC is especially effective in higher education.

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Social Media UGC Project Collaboration 130

Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

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Social Media Strategy Sports Meme 52

agora pulse

JANUARY 14, 2020

Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. Marketing your product to Gen Z needs to feature user-generated content (UGC). A recent survey found 85% of consumers find user-generated content (UGC) more influential than brand-created content. How Can Brands Use TikTok?

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Social Media Strategies Summit

MAY 24, 2019

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. BMW’s subscribers also get a first look at official launch films and web series. Nike collaborates with YouTube influencers to expand rech. Top 10 Best Brands on YouTube. Source: Lego.

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YouTube Brands Fashion UGC 123

Social Media Strategies Summit

DECEMBER 1, 2022

Laurie Roberts and the Johnson & Wales University team aim to plan content at least a month in advance, meeting at the start of each semester to highlight major campus events, holidays, and traditions that they must cover. Once they’ve developed an idea, they’ll reach out to students as needed and schedule filming times.

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Content How To Film UGC 150

Later

APRIL 22, 2019

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . So why is UGC so valuable? Instead, think about how you can cluster your UGC together into different themes.

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Instagram UGC Tips Content 91

Sprout Social

MARCH 27, 2023

Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources. So, tapping into UGC is a win-win-win.

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Campaign Social Media UGC Metrics 130