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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Further surveys have shown that 80% of these e-patients would be interested in participating in a clinical trial. Advanced campaign tracking tools make it much easier to identify issues and correct them.

Research 194
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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

How is iBeacon different than using GPS for geo-location? Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart.

Apple 149
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7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

And, according to a global Nielsen Survey of Trust in Advertising conducted in September 2013 (58 countries), almost half (47%) of respondents said that humor resonates more than any content approach. Imagine a portable GPS with an identity crisis in the wake of mobile apps that render it obsolete. There is risk in any campaign.

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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

I’ve always found Foursquare a bit creepy; turns out there’s actually an app named Creepy that aggregates “GPS coordinates for any user (of geolocation services like Foursquare, Twitter and Flickr), pointing out their most frequented hangouts on a map…Essentially, it’s a stalker’s dream app.&# The solution?

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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

And there’s an idea for a survey… Again, thanks for your post and the opportunity to contribute to the dialogue. And there’s an idea for a survey… Again, thanks for your post and the opportunity to contribute to the dialogue. If you were to ask people (outside of the Washington, D.C.

Gov 2.0 119
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Election 2.0 – List of social media election sites to watch.

Laurel Papworth

The Campaign Pulse is a social media dashboard monitoring sentiment on Twitter and Youtube and Flickr. If your camera takes a GPS position (and a lot do) a map will also be displayed for the location of the brochure. Connect ALP – Campaign IQ. Bog standard survey. None of it is embeddable, referrable or discussable.

Gov 2.0 86