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Content Strategy Tips from Top B2B Brands

Writtent Blog

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

B2B 93
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15 Hot Digital Marketing Trends for 2020 [video + podcast]

Pam Moore

Employee advocacy programs arm the brand with a digital army of brand advocates who can represent the brand far better than a boring press release. Take Action: Download my 2020 Content Editorial Calendar Template -> 2020 Content Marketing Editorial Calendar Template. Voice search.

Trends 78
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15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

Employee advocacy programs arm the brand with a digital army of brand advocates who can represent the brand far better than a boring press release. Take Action: Download my 2020 Content Editorial Calendar Template -> 2020 Content Marketing Editorial Calendar Template. Voice search.

Trends 78
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Small Business Lessons from B2B Brands with Amazing Content Strategy

Writtent Blog

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

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How to efficiently set up your content planning for 2019

Sprout Social

plan for two trends, combine two campaigns for more efficiency, etc). Here’s how to make the most of it: Add one campaign per article: Looking at your editorial roadmap, you may have to do some prep work beyond the upcoming month. This way you won’t forget to include those recurring tasks to each campaign.

Content 111
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PR Pros: You’re still doing it wrong, even if you have a six figure income

Techipedia: Tamar Weinberg

I’m sure anyone who has done PR has created a fun template with the basics: blog name, blogger’s first name, his/her email address or URL to a contact form, the URL of the blog, and notes regarding why they are receiving a pitch. Not a single influencer took the bait and covered the press, and I have to say, it was good press.

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62 Experts Share Their #1 Actionable SEO Technique

Writtent Blog

With over a decade in the digital marketing industry, he’s a wealth of knowledge in online conversion, SEO and Pay Per Click campaigns. There are a lot of moving parts here but the really big one is links, and any serious search engine optimization campaign will require link building to succeed. Jeremy Rivera. Did you like this?

SEO 0