BuzzStream Marketing Publishing Social Networking 
Sprout Social
AUGUST 23, 2016
Social Media for Business by the Numbers. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. 89% of 18-29 year-olds are active on social media.
Techipedia: Tamar Weinberg
SEPTEMBER 29, 2009
Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.)
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Sprout Social
SEPTEMBER 19, 2016
What is Social Media Outreach? Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. Unfortunately some marketers use social media outreach as an opportunity to spam influencers.
Convince & Convert
DECEMBER 17, 2014
Creating great content is indisputably the first and most crucial element of an effective content marketing strategy. But the second, and no less important, step is honing your outreach practices in order to earn placements with the publishers you’re targeting. 85% of publishers open pitches based on your subject line alone.
Razor Social
DECEMBER 21, 2016
What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. We use Ontraport for most of our marketing automation needs.
Convince & Convert
JUNE 12, 2013
Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. Beyond Simple Sharing on Corporate Social Accounts.
Convince & Convert
JULY 23, 2015
As online publishers grow in both volume and reach, the Internet becomes increasingly saturated with content. For our data set, we turned to BuzzFeed, a publisher that dominates in social shares. It was one of the 10 lowest-performing headlines for three social networks: Facebook, Google+, and LinkedIn.
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