Remove influence
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Market Share: Are they capturing the majority of customers in your industry? A company’s ability to monitor, track, and engage in conversations on social media platforms can determine their success among a new type of consumer. Is their customer base growing? Channels of Distribution: Do they have a blog ? Social Media.

Analysis 106
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Social Media Outreach for Beginners

Sprout Social

Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Find people that are likely to be interested in your brand and industry, ideally influencers with their own following. To get started, open the Influencer tab in Buzzsumo. You can search for influencers by topic or keyword.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. For starters, it would be difficult to attribute conversions to the person in the gorilla suit. Bloggers and Other Influencers Writing About Your Content. Photo Credit: Gorilla Suit.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Down the line, we also look at the number of assisted conversions the content contributed to our software Free Trial conversion funnel. This varies by industry, but in our industry we find we need to update our “big” content pieces every 2-3 years. Immediate conversion events.

Strategy 152
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45 Marketing Tools to Consider for 2017

Razor Social

In just two years, marketing automation has grown from being a $500 million industry to a $1.2 Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. VWO lets you track revenue, signups, clicks, engagement, or any other conversion goal. BuzzStream.

Tools 40
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

Whether they use the WPO term or not, the authors here deal with a range of compelling questions related to optimizing visibility on the web today, such as: what is “influencer marketing” and why does it matter? Influencer Marketing – What it is, and Why YOU Need to be Doing it by The Daily SEO Blog.

SEO 192
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101 Marketing Tools and Technology Tips for 2017

Razor Social

Using a tool such as Talkwalker will help you track social conversations across social media channels and the Web. SocialQuants lets you specify the keywords that are relevant to your brand/industry and then searches Twitter based on those words for the most relevant accounts for you to connect with. Implement a monitoring solution.

Tools 40