Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Finding Bloggers and Influencers.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Writtent Blog

JULY 22, 2013

While you’ll likely never know the exact contents of your competitor’s business plan, you can compile as much intelligence possible about how they do business through competitive marketing analysis. Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? Content Marketing.

Analysis 106

Analysis BuzzStream Marketing SEO 106

Convince & Convert

JULY 17, 2015

It’s no secret that affiliate programs are a great way to get your brand out there. While coupon and discount sites drive most of affiliate programs’ volume, the customers they attract are usually more loyal to the original site than your brand. Lastly, coupon sites can also lead to mistargeting or brand confusion.

Publishing 60

Publishing Quantcast BuzzStream Affiliate marketing 60

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. Finding Prospects.

Social Media 40

Social Media BuzzStream Alltop Influencer 40

ProBlogger

FEBRUARY 10, 2013

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. So, when it comes to guest posting, you have to ensure that you associate your name and brand with authority, or at least quality, sites only. Check content quality.

Quantcast 43

Quantcast BuzzStream Reputation Google Reader 43

Convince & Convert

OCTOBER 22, 2013

“Big Content”, also known as content that requires significant time and resources, is all the rage today. from fun, long-term content creations to powerful projects that really drive business? Cyrus Shepard is Senior Content Astonaut for Moz. How do you measure the ROI of your big content initiatives?

Strategy 152

Strategy BuzzStream Content Brands 152

Convince & Convert

JUNE 12, 2013

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. Beyond Simple Sharing on Corporate Social Accounts.

BuzzStream 152

BuzzStream Content Metadata Reddit 152