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How To Measure Share Of Voice On Social Media

Keyhole.co

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. But that’s not all you can do.

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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Brand Awareness.

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How To Use Competitor Analysis To Identify New Marketing Opportunities

Keyhole.co

Are they using social media, billboards, or something else? Use search engines and social media to research businesses that offer similar products or services. Check if your social media profile is optimised using Keyhole How should you evaluate your competitor’s branding strategy?