Remove Brand Monitoring Remove Loyalty Remove Social Media Remove Webinar
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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Brand Awareness.

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How To Use Competitor Analysis To Identify New Marketing Opportunities

Keyhole.co

Are they using social media, billboards, or something else? Use search engines and social media to research businesses that offer similar products or services. If your competitor offers a loyalty program that customers love, consider implementing a similar program at your business. Track their online presence.