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CEOs: If you’re not asking for a social media scorecard, you need to be

Sprout Social

Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions. Social is a 24/7 focus group where you can find unfiltered feedback about how your brand and products are perceived. booking opens on july 17 at 10am PT. ?

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How to Use Retail Bots for Sales and Customer Service

Hootsuite

It’s difficult for small businesses trying to compete with industry giants and their huge customer service teams. Monitor brand sentiment. Sentiment analysis consists of three categories: positive, negative, and neutral. Book a Free Heyday Demo. Relieve your customer service team. Know when to take over. See it in action.

Retail 97
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Research Methods 'Beyond Google' :: Inside Higher Ed :: Higher Education's Source for News, Views and Jobs

Buzz Marketing for Technology

And if the answer doesn’t lie in musty books and stacks of journals, are libraries still part of the answer? Open Minds, Open Books, Open Source , Feb. Research Methods ‘Beyond Google’ When “Google” has become a synonym for “research,” how should faculty respond? Looking for a job?

Education 179