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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. Every PR or marketing person who is focused on journalists or bloggers should read this. Without further ado, this is a great story: Working with bloggers can be a somewhat daunting task if you’ve never done it before. My First Epiphany.

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Should PR and Marketing pay bloggers to post?

The Way of the Web

Web Strategy Wikinomics Rankings ← How Leo LaPorte is saving my relationship… The best social games on any platform… → Should PR and Marketing pay bloggers to post? But by removing the emerging practice of paid posts, suddenly one relatively easy method of generating income has been removed for bloggers.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Because as the media universe continues on its inexorable changes , bloggers are starting to be just as influential as mainstream media; sometimes, even more so. It’s not quite journalism, it’s full of opinion and bloggers live by their own rules even as the best of them do their utmost to adhere to FTC guidelines.

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

As bloggers, we’ve all experienced it: the completely off topic pitch. There are even more bloggers. The reason PR professionals are succeeding down this path is because of bloggers like us who are receptive to this impersonal and poorly researched messaging. There are thousands of public relations professionals.

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Super list of 50 social media links - Koka Sexton dot Com

Koka Sexton

I have collected a Super Link List from around the blogosphere for you to be all that you can be online! 10 Habits of Highly Efficient Social Media Power Users Blogger or Mind-Reader? The “Middleman” of Social Media is Your Friend The Next Evolution of Social Media… You can’t handle the truth!

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Gabi Reinmann: Vortrag Persönliches Wissensmanagement

Buzz Marketing for Technology

11 ansprichst: Ich denke, nicht nur Knowledge Blogger schaffen sich über die von ihnen verfolgten Blogs ihre eigene Welt. Freitag, 10. Oktober 2008 13:12. Hallo Gabi, ein schöner Text, danke! Kurze Anmerkung zu den Chancen, die Du auf S. Die starke Individualisierung gilt genauso gut für andere Medien (wurde auch schon öfters untersucht).

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Seriously, the blogosphere is different, you are allowed and even encouraged to experiment and be creative. This is the blogger as task-master part. Let your talented employees be your bloggers – ask for volunteers to start. Think beyond the marketing team. Exclusive Insight. Just like when you were in Kindergarten.