Social and Logical

DECEMBER 3, 2010

I follow them on Twitter and came across a link to one of their videos explaining how to select the right frames for different face shapes. I think it is important to note this video. In addition to their videos, Oliver Peoples has a lifestyle blog which engages the viewer much like a glossy magazine.

Price 150

Price Video Engagement Features 150

Social and Logical

DECEMBER 28, 2010

To my surprise, I really enjoyed watching the video! If you are wondering what I am talking about, I’ve embedded the video below. When I was on You Tube the other day, I was struck by this prominent display ad on their home page. I don’t know why, but I clicked it. It was really clever and creative.

Embedding 150

Embedding Analysis ROI Conversation 150

Social and Logical

DECEMBER 3, 2010

Ideas for Tweets, Blogs and Other Content. Turn them into tweets, blogs, videos, podcasts , or whatever outlet you feel is important. Try to put yourself in the exploratory frame of mind of being a kid as opposed to an adult trying to get to the next level. Use the tips in the above to create new material for your campaign.

Content 150

Content How To Journal Campaign 150