Sherrilynne Starkie
JANUARY 2, 2018
The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Shared media is about engaging stakeholders on social networks. Earned media is about getting third-party media coverage for a business.
Webbiquity SMM
AUGUST 27, 2019
Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Image credit: CMI.
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Writtent Blog
NOVEMBER 27, 2013
Windows Live Writer: to write my blog posts ”. Need to quickly check how well your blog posts are optimized? Hootsuite is a lifesaver for your social media manager. It allows you to manage all your social networks and measure the results. The product is focused on social media, blogs, and newsletters.
Janet Fouts
AUGUST 17, 2012
In this diagram taken from the Twitter developer blog they break Twitter’s ecosystem up into 4 quadrants. Unfortunately for me, they specifically called out some of my favorite apps like Tweetbot, Storify and Echofon as examples by name. ) :/. You can just move your fine social network over to Google+.
Social Media Marketing
APRIL 3, 2013
Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc. In the "what took them so long" category, Amazon will acquire the social reading site Goodreads. and may very well point to the future of content.
The Way of the Web
OCTOBER 9, 2011
And the blog post it inspired was a thought about how the rise of communications technology etc seems to have sucked all the glamour and excitement from air travel. And how many more people will start creating collections of items which interest them, using tools which are easier and more accessible than a traditional blog?
Social Media Marketing
JULY 10, 2013
Searchmetrics just released a study that demonstrates the connection between web content and the social web - with Google+, backlinks, Facebook shares and total Facebook actions being the strongest ranking factors, respectively. You can now embed Instagram videos and photos directly to your blog or website.
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