Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Coverage in industry publications is a powerful form of word of mouth typically reserved for brands doing something truly noteworthy. Assemble your army of influencers and brand ambassadors.

Conversation 137

Conversation Review Marketing How To 137

Social Media Strategies Summit

SEPTEMBER 28, 2023

Indeed, 82% of consumers would be more inclined to buy from brands incorporating UGC in their marketing initiatives, with 86% saying they’re more likely to buy from brands that publish user-generated content — compared to just 12% who say the same about influencer content. higher rate in 2022, while users who interact with UGC are 102.4%

UGC 224

UGC Content Bazaarvoice Hashtag 224

Sprout Social

SEPTEMBER 22, 2016

A Bazaarvoice study on UGC and millennials found that 84% of the demographic are at least somewhat influenced by this type of content when making a purchasing decision. ” Using Sprout’s Brand Keywords, Aaron monitored hashtags to track down UGC that meets brand style guidelines and resonates with the industry as a whole.

Communities 40

Communities Instagram Bazaarvoice UGC 40

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. Let your readers know!

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

AUGUST 23, 2010

My own thoughts (for what they’re worth) on the matter are that: • It’s challenging to measure the true ROI of social media activities with any precision because social media is as much (if not more) about influence than direct action. An astounding majority of professionals do not even try to take it into account.

ROI 193

ROI Social Media Vocus Metrics 193

Convince & Convert

MARCH 8, 2012

I believe that’s the first company in that industry and it’s been equally overwhelming to see the response from the outside world and I don’t think anyone in the company anticipated that it would reach these heights so soon. It’s also about connecting and bringing in some intelligence from influentials in the industry.

Company 120

Company Instagram B2B Survey 120

Webbiquity SMM

SEPTEMBER 10, 2012

Now a Business Information Analyst at The Mint Partnership, Valerie has an extensive background in the architecture and engineering industry. Her background includes stints in management consulting and the energy industry. .’” Valerie Bianco. valeriemichelle. Meghan Biro. Liz also writes the Lead With Intuition blog.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257